In this week's programme, Yorkshire beef producer Mike Powley explains the benefits of genetics and marketing, while the Home-Grown Cereal Authority looks at grain market trends.
Farming Sunday is aired on Sky Digital channel 181, on Sundays at 12 noon.
You can trust FWi to bring you the advice you need, when you want it.
If you enjoyed this episode, why not watch the previous shows in the series:
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