Agritechnica
may be dominated by the giant German, French, Italian, Dutch and
North American firms, but UK manufacturers were doing good business
too. We took a quick snapshot of five of them
Shelbourne Reynolds,
Bury St Edmunds, Suffolk
What was attracting the crowds? Diet feeders, shear grabs,
cubicle bedders
How much of production goes for export? 70%
Where do they mainly sell to? Stripper headers go to Canada, USA
and Australia; livestock kit to Europe
Busy stand? "Lots of people on the stand and lots of interest,"
says Shelbourne's Neil Smith.
Spearhead Machinery,
Evesham, Worcestershire
What was attracting the crowds? New Starcut mowers including a
giant 12.2m model
How much of production goes for export? Roughly 50%
Where do they mainly sell to? Denmark, Germany, Czech Republic,
Australia
Busy stand? "We've had a terrific response to the launch of the
Starcut mowers," says export sales manager Antony Price. "Every
day, the stand was jam-packed - we've definitely done some good
business."
Househam
Sprayers, Leadenham, Lincolnshire
What was attracting the crowds? AR6000 self-propelled sprayer +
M trailed model
How much of production goes for export? 10-15%
Where do they sell to? Looking to widen sales across Europe,
including east Europe
Busy stand? "Very encouraging - we were looking for new dealers
across Europe and had dealers and farmers from 22 countries come on
the stand. Weak sterling is helping too.
JCB,
Rocester, Staffordshire
What was attracting the crowds? New handlers and 7000 series
Fastracs
How much of production goes for export? Two-thirds of tractors
and ag-spec handlers
Where do they sell to? Lots of countries but they were
approached by potential exporters to African countries they don't
currently sell to
Busy stand? "Fantastic - a really good show," said Ed Roach, ag
product marketing manager. "We've had lots of East Europeans on the
stand - they're still interested in what's going on. We've done
good business, with lots of requests for new machines."
Sumo,
Full Sutton, York
What was attracting the crowds? The new Versadrill plus the high
build quality of kit.
How much production goes for export? 10% in 2009, expected to be
25% in 2010
Where do they sell to? 10 countries at the moment, but reckon
they could add another 10 based on interest at the show.
Busy stand? "It's been excellent - absolutely wonderful," says
Sumo's Stewart Peckitt. We've had interest in the Versadrill from
Denmark, Sweden, Poland, Finland, Germany, France and the UK".