Three staff from Lemken embarked last Saturday (17 April) on a mammoth 730-mile bike ride from Cornwall to Aberdeenshire to raise money for the British Heart Foundation and Cancer Research UK and to celebrate 50 years of Lemken kit being in the UK.
Richard Relph, Richard Dixon and Mark Ormond are pedalling furiously somewhere south of Newcastle at the time of writing (Wednesday, 21 April).
You can track their progress - they should be somewhere near Kinross by Friday (23 April) - and make a donation by logging on to www.lemkenchallenge.co.uk
The person who makes the largest single donation can win one of the three Trek 1.2 bikes, worth £650.