Soft feed wheat is in short supply © Tim Scrivener© Tim Scrivener
Growers now have the added choice of a spate of new, higher-yielding soft wheats, just as the bakers and millers highlight that the market is hungry for more.  The baking and milling industry says there’s increased competition for supplies from the makers of biscuits and cakes, breakfast cereals, spirits and bioethanol, as well as the export market. “Trouble is looming,” says George Mason of Northamptonshire-based miller Heygates. “The UK wheat area is falling, demand is rising and there’s been an increase […]