Dairy Crest has bought specialist dairy business Proper Welsh Milk, the same day the company went into administration following cash flow problems.
The company was bought from administrators BDO LLP for £325,000 on Friday last week (1 March).
Proper Welsh Milk was created in 2011 when £1m was invested in a new dairy on the site of the former Whitland Creamery in Carmarthenshire. It currently employs around 40 people and packs local milk for Tesco, Marks and Spencer and a number of other customers.
The move will allow Dairy Crest to package Welsh milk in Wales – up until now all of its milk sourced from Welsh farmers was processed and packaged in England.
“Our priority is to maintain supply to customers and use this modern dairy in a strong milk field to help us to develop new products, such as vitamin enriched milk,” said Dairy Crest chief executive Mark Allen.