We're at that time of year when it seems like the money finishers are giving for stores bears little relation to the current price of fat cattle.
And this year is no exception, although even those with cattle to sell - and who were quietly confident about the anticipated trade this month - have been taken aback by the strength of the demand.
At Chelford market in Cheshire on Monday almost 100 head of stores - everything from young stirks to over 20-monthers - levelled at around £700 with the top price of £1095 paid for a 20-month-old Charolais-cross steer. Good enough you might say but the tale of one vendor puts the job into perspective.
He had three Limousin-cross stirks to sell - weighing around 250kg - and before he went into the ring said if they made £500 apiece he'd be more than happy. When they reached £550 he was generously offering luck money, but he was wearing the broadest smile of all when he left the ring having seen the hammer fall at £630.
Chatting to auctioneer Jonathan Farrell of Frank Marshall's after the sale and he admitted stores were difficult to value in the current market - and were likely to get even more so.
"Stores are getting dearer at a faster rate than the fat cattle - and I can't see things changing in the months ahead," said Jonathan.
With the barren cow price doing little to encourage anything with a problem to be given a second chance and the fact that more stores were cashed-in for good money during the autumn, it's to be hoped Macdonalds can find enough beef this summer to stave off the energy gap of those hungry Olympians.
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According to auctioneer Rob Lea of Thame Farmers Mart, the trade was above expectations for the Mules with the entire Mule shearling entry levelling the day at £145. "We had some great runs of sheep forward and the buyers were prepared to pay a bit more for the quality sheep.
The reserve champion was presented to Brampton YFC with an 11 month old British Blue cross steer.
Reserve champion was a Charolais cross steer from the Johnson family, West Wharmley, Hexham. This 11 month old calf is by a Maerdy bred sire and is out of a British Blue cross cow. He sold at £1000 to Ian Granger, Wigton.
Taking the ticket for the best presented calf was a Limousin cross heifer from Messrs Lee, Harwood Shield. This one also went to Mr Granger, selling at £990.
Second best at £2000 was the steer champion and reserve overall champion, again a Limousin cross and again from the Whites. This one also headed home with the judge.
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