A date for your diary if you're either a) hacked off with litter in rural areas or b) a fan of the writer Bill Bryson.
The author, who's president of the Campaign to Protect Rural England, is on Panorama talking about how the countryside is blighted by litter and fly-tipping on August 11 at 8.30pm.
Is it just me, or do you look at this picture and think: There's a man who likes to shop at M&S?
Actually, for a moment I thought you'd written something about the Lambeth Conference.
Bryson has the look of a rural vicar about him...
Yes - you can imagine him drinking a mug of tea, looking earnest and talking about when he first had "the call", can't you.