Over 100 children took part in a special Design a Tractor competition on the first day of the Royal Show – just one of the activities organised by Farmers Weekly as part of its new Kids Connect Campaign.

The campaign aims to help reconnect schoolchildren with where their food comes from and encourage farmers to host school visits during the upcoming Year of Food and Farming.

The Design a Tractor competition is being run in partnership with tractor manufacturer Valtra.Over the four days of the show, primary school children visiting the Farmers Weekly stand are being encouraged to colour in an outline of a Valtra tractor, adding in their own designs. Anything goes, just so long as it has a farming theme.

The winning entry in the eyes of three judges will then be applied to a real Valtra tractor, which will appear at various events during the Year of Food and Farming.

The child submitting the best design, together with two adults and a friend, will also be invited to attend the Farming to Food Show in London at the end of September to see their winning design unveiled.

Valtra is also providing three runners up prizes of model Valtra tractors.

The Kids Connect Campaign kicks off officially on Monday at the Royal Show with a lunchtime reception for industry leaders.

As well as the Design a Tractor competition, kids attending the show over the next three days will also get to take part in a special Kids Trail, organised by Farmers Weekly, Britains and FACE (Farming and Countryside Education).

* Royal Show home page