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By Jeremy Hunt


A really eye-catching heifer from well known show-calf producers P J and T A Jones, Builth Wells topped the special sale of show potential cattle at Brecon selling for £3,800.


But while trade was good for the best – and saw steers reach £9.21/kg – ringsiders felt the large entry of 132 offered on the day included too many cattle that weren’t truly of show potential. 



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 Buyers nevertheless found what they wanted and paid well – even giving £3,100 for a three-month-old Limousin x British Blue heifer calf from G Davies and Co, Llangadog which stood supreme champion and sold to the day’s West Country judge Colin Harris.


The Jones partnership’s top priced heifer stood first in her class and is by Brutus Cracker – a stock bull owned in partnership with Limousin breeder Dai Brut – and out of a Limousin x British Blue cow. Named Black Velvet, this July-2012 bred calf heads for Reading with buyers A Phillips and Son. And they certainly made their trip worth while taking another class winning Brutus Cracker heifer from the same home at £1,600.


“Cracker has bred us some really top class show calves that have sold to £3,900 and the dam of the £3,800 heifer bred a calf that made £2,500 at Ruthin,” said Phil Jones. 


922013 Brecon Lot 52 web.jpgLlanidloes vendors T M and E E Williams collected the steer title with the Gambler, a Limousin x British Blue June-born entry that realised £3,050 to Mr Williams,  Tynllyn, Gwynedd. 


922013 Brecon Lot 104 web.jpgJ M Lewis, Pentwyn enjoyed a good trade earning a £2,900 call from the day’s judge to secure the steer Paco Rabanne as well as selling the black Limousin sired heifer Black Caviar at £2,400 to Pembrokeshire buyer R Phillips. This June-bred heifer is by the British Blue bull Imperial De L’Ecluse.


H M and J Price and family were up from Swansea to find a local bidder determined to stave off competition for their April-born Limousin sired heifer by Glangwden Arnie. Buyer was Eddie Morgan at £3,000.


D H Morgan of Nantgwynne realised £2,650 for a May born Limousin-cross heifer while regular vendors D S and D A Brute, Gwndwnwal made £2,850 for the steer Brutus Invincible. The Bowen Partners from Penthryn, Newtown sold a Limousin steer at £2,500 and another at £1,750. New young vendor Bruce Evans sold the first steer calf he had ever offered at £1,750.



922013 Brecon Lot 51 web.jpgThe steer championship went to Mojo, a July-bred Limousin steer from T M and E E Williams that later sold for £1,750 to Mr Pidsley, Honiton, Devon.


“We had a massive crowd at this sale and there were some outstanding cattle on offer. Buyers were readily prepared to give good money for the best calves with potential for the summer shows,” commented auctioneer Chris Jones.


Averages: steers £1,310 and heifers £1,390.(McCartneys).