Email marketing is the fastest and most cost-effective way to reach an audience with a targeted message. Farmers Weekly Enewsletters enable you to generate quality sales leads, drive traffic to your website and raise your brand awareness.
Farmers Weekly Interactive News Round Up has been designed to keep agricultural professionals updated with industry news and hot topics written by award winning journalists. Farmers Weekly Interactive News Round Up offers you a unique platform to generate high quality sales leads, drive traffic to your website and raise your brand awareness. It is delivered to a targeted audience of over 28,543 opted-in subscribers. We send to an active only database, resulting in market leading open and click through rates. In return this helps to raise your profile and generate new quality sales leads for your business. Find out more about advertising on the FWi News Round Up here.
Farmers Weekly Interactive Product Updates provide a unique platform for suppliers to communicate their targeted marketing message to agricultural professionals. FWi Product Update is delivered to a targeted audience of over 23,229 opted-in subscribers. We send to an active only database, resulting in market leading open and click through rates. In return this helps to raise your profile and generate new quality sales leads for your business. Find out more about advertising on the FWi Product Update here.
Why choose Farmers Weekly E- newsletters?
- Speed of Delivery: your message is delivered to thousands of inboxes within minutes.
- Targeted & Responsive Audiences: Each E-newsletter is written for, and delivered to, a specific target audience who have responded in the last 180 days. We only send to active-only audiences, giving us market leading Open and Click through rates.
- Instant Metrics: We have access to a range of metrics designed to help you monitor the effectiveness of your campaign and measure ROI.
- Lead Generation: Our E-newsletters can offer you qualfied, profiled leads in 2 clicks and our experienced team will offer advise on campaign optimisation.
| E-newsletter Specifications |
| Format |
Size |
Rate (£) |
| Solus |
Top banner, skyscraper & MPU positions (see specs below) |
1,750 |
| Top Banner |
468 x 60 |
750 |
| Skyscraper |
120 x 200 |
650 |
| Supplier News |
Text only- see below
|
150 |
| Advertorial 1 |
Text based- see below |
950 |
| Advertorial 2 |
Text based- see below |
600 |
| Mid Banner |
468 x 60
|
600 |
| Mid MPU |
300 x 250 |
600 |
Advertorial 1 or 2
- 8 word headline
- 50 words of text
- Company logo/image (150 x 75 px)
Supplier News - Text only 8 word link (each newsletter will carry up to 3 supplier news links)
| E-newsletter Specifications- Product Update |
| Format |
Size |
Rate (£) |
| Bespoke |
Complete ownership (see bespoke tip sheet below) |
2,550 |
| Top Banner |
468 x 60 |
850 |
| Skyscraper |
120 x 600 |
850 |
| Slot 1 |
Text based- see below
|
950 |
| Slot 2 |
Text based- see below |
890 |
| Slot 3 |
Text based- see below |
750 |
| Slot 4 |
Text based- see below
|
600 |
| Slot 5 |
Text based- see below
|
450 |
Slots 1-5
- Banner (468 x 60 px)
- 8 word headline
- 100 words of text
- Company logo/image (150 x 150 px)
Bespoke
View the Bespoke email tip sheet here
Advertisements and/or copy must be submitted to enewsletters.copy@rbi.co.uk at least (5) five business days before scheduled sponsorship. GIF, animated GIF and JPEG images are accepted. Flash and rich media files are not accepted. File size should not exceed 30k. All advertisements should be accompanied by a text equivalent in order to be seen by all subscribers (200 characters). Either mid MPU OR mid banner will feature on the newsletter. Supplier News: Text only 8 word link (each newsletter will carry 3 supplier news links).
Advertorial: Text only profiles: up to 8 words in the headline, 50 words in the body text and an 8 word link to your website.
Contact the Display Enewsletter team here or via the contact details below:
Veronica Court
Group Sales Manager
Tel: 020 8652 4202
Fax: 020 8652 8213
Mobile - 07920 537402
veronica.court@rbi.co.uk
Sophie Dickinson
Key Account Manager
Tel: 020 8652 3036
Fax: 020 8652 8213
Mobile: 07747 756 305
sophie.dickinson@rbi.co.uk