4 October 2000
50,000 awards for grain businesses

ENTERPRISING businesses using wheat, barley, oats or rye can win awards of up to 50,000 to help launch, research or market increases in grain use.

The Home-Grown Cereals Authority Enterprise Awards 2001 awards aim to increase the amount of cereal used by encouraging product innovation.

They are organised by British Cereal Products, the cereal-marketing arm of the HGCA, the Meat and Livestock Commission and Food from Britain.

“Anyone who uses grain can apply for an award,” said Rebecca Geraghty, HGCA Enterprise Awards co-ordinator.

“The majority of applicants use cereals as an ingredient – either directly in products made from grain such as breads, beers and pastries, or indirectly in grain-fed livestock products such as pork, poultry, eggs, or prepared meats.

She concluded, “Awards of up to 50,000 are made to undertake new product development or study new processing technology for example.”

The HGCA Enterprise Awards have funded over 75 projects across a diverse range of companies.

Case studies of past winners and full details of the awards are available at www.hgca.com/enterprise.

Or write to Rebecca Geraghty at HGCA Enterprise Awards, Home-Grown Cereals Authority, Caledonia House, 223 Pentonville Road, London N1 9HY.

The closing date for initial applications is 31 December, 2000 and the winners will be announced in June 2001.