6 October 1995

Egg label lobby

SUPERMARKETS are being urged this week to change the way they label battery-produced eggs.

Animal welfare group Compassion in World Farming has organised a week long "mass supermarket lobby". It hopes that shoppers around the country will converge on their local supermarkets to lobby store managers.

CIWF claims consumers can be misled by the labels on battery egg boxes because many are sold using terms like "farm fresh" or "country fresh", often accompanied by pictures of rural scenes. That could confuse shoppers into believing eggs were free-range, according to CIWF. The group favours "Eggs from Caged Hens".

Philip Lymbery, CIWFs campaigns director, said: "Many people are clearly horrified to learn that nine out of 10 eggs in Britain come from hens imprisoned in tiny battery cages. What is not so clear is the labelling of those eggs."

He said that in the interests of consumer choice and animal welfare, CIWF was urging supermarkets to take a lead on the issue and ensure that battery eggs sold in their stores were labelled clearly "Eggs from Caged Hens".