Milkmen to carry online shopping
EXPRESS Dairies is to invest 4 million in m-box, an online home-shopping company, in a plan to use its network of milk floats to deliver goods to customers
The service will be rolled out initially in big towns, reports the Daily Telegraph. Express has 150 depots and nearly 4000 milk floats, it adds.
According to The Independent, the service will be used by high street retailers, manufacturers and e-commerce companies.
Using milkmen to deliver goods purchased over the internet is a bid by e-commerce companies to fulfil customer expectations, says the Financial Times.
- Ernie to deliver for e-commerce, FWi, 20 June, 2000
- Daily Telegraph, page 23
- The Independent, page 16
- Financial Times, page 30