Dr Tracey Jones has been appointed director of food business at Compassion in World Farming to help the charity reach its target of positively impacting the lives of one billion farm animals by 2017.

“The Food Business programme is one of the most exciting initiatives I have experienced in the field of farm animal welfare for a long time,” said Dr Jones, who has been working in the Food Business team at Compassion for the last two-and-a-half years.

“Positively engaging and influencing some of the largest food companies to raise baseline standards for animal welfare throughout their supply chains, is one of the most impactful and rewarding ways of effecting tangible change to the lives of millions of farm animals.”

Dr Jones, who originates from Wales, had previously spent 18 years conducting farm animal welfare and behaviour research with Cambac Research, and latterly at Oxford University.

Much of her work was done in collaboration with industry and NGOs, predominantly funded by DEFRA. Her research included stocking density for broiler chickens, selection for welfare traits in broilers, and bathing water provision for ducks.

Dr Jones also has practical experience of indoor and outdoor pig farming in the UK and overseas, as well as poultry husbandry.

She replaces Steve McIvor who has gone to the World Society for the Protection on Animals.

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