News from Diss, Norfolk, this morning, as RSPCA Freedom Food farmer Joe Higgins appears on ITV to showcase the square eggs that his chooks have been laying.

He tells the reporter that the hens are a new breed, “Floral Poi”, and has  “no idea” how they appeared. “We just opened the nest box in the morning – absolutely amazing.”

garden hen

The video goes on to visit a chef that’s delighted the eggs won’t roll off his kitchen top, and a pair enjoying soft-boiled eggs sans cup.

We’re known for our cynicism on this blog, noting the Freedom Foods plugs prominently displayed throughout (and the date), but one can’t help  feel there might actually be a market for such a thing…