Cereals 2014: Top 10 things to look out for

1. Technical seminars

Last year’s Cereals event hosted a series of technical seminars aimed at providing the latest technical thinking on hot industry topics. These seminars are back in 2014, enabling visitors to pick up valuable information on many of the practical issues arable farmers face.

2. Working demonstrations

With 10ha of working machinery demonstrations, Cereals is the perfect place to compare power, productivity and performance of tractors, cultivators, drills and subsoilers in a real working environment.

Exhibitors will also be demonstrating GPS and vehicle guidance systems for those contemplating precision farming techniques.

3. Crop plots

Hundreds of cereals, oilseed and root crop varieties will include the latest additions to the various Recommended Lists vying for a place in growers’ sowing plans. The crop plots will enable visitors to scrutinise potential candidates, whether they are looking for varieties that are a better match for their markets or for improved agronomic traits to suit their farms.

4. Machinery

This year’s line-up of the machinery, sprayers and tractors is as impressive as ever. Whether you’re looking for a new tractor, combine, drill or cultivation equipment, there’s kit on display to suit all applications and budgets – and advice on maximising yields while controlling costs.

5. Arable conference

The Oxford Farming Conference will bring visitors four debates headlined by industry leaders, including farmers, scientists, policymakers and environmentalists. Topics include a discussion on how CAP greening will affect UK farm businesses, soil health and how agriculture can be made more resilient to climate change. The marquee is at stand F-729B-7.

6. Sprays and Sprayers

The Sprays and Sprayers area profiles the most up-to-date innovations and application technology, helping improve efficiency, deliver accuracy and reduce costs. Some 50 of the latest sprayers on the market will be put through their paces, followed by the Farm Sprayer Operator of the Year (FSOOTY) awards.

7. Renewables

Renewables is a growing area of Cereals, dedicated to the renewables, biofuel and non-food crop markets. Visitors have the opportunity to explore the myriad opportunities available to UK farmers for renewable fuel, renewable energy and non-food crops. There will also be the chance to question end-market representatives looking to sign up growers.

8. Post-harvest technology

The post-harvest area provides ideas for storing and marketing crops once they are out of the ground. Given the ever increasing importance of quality in harvested and stored crops, the increasing volatility of both the weather and marketplace and the reduction in agrochemicals available to protect crops, reassessing post-harvest needs couldn’t be more timely.

9. Careers and education

Thinking about a career in agriculture? Exhibitors and organisations will be on hand to offer both the training and skills required for a career in farming and the associated industries. Visitors should head for the Inspire Pavilion, where a host of exciting career prospects will be outlined for a farming sector brimming with prospects.

10. Business area

Cereals’ business area provides the opportunity to get expert advice and the latest opinions from fellow professionals – with exhibitors ranging from companies providing agricultural products and services through to consultants, advisers and business analysts.

Keep up to date with all the news from Cereals 2014