Store cattle trade remains strong at Frome Market

The strong trade of store cattle seems set to continue, as steers hit £1,235 and heifers reach £995 at a sale of more than 1,000 cattle at Frome Market last week (Friday 4 November).

Auctioneers Trevor Rowland and Lester Williams reported a “blistering trade” with many buyers present for the “quality entry”.

Trade for suckler cows and calves saw strong demand, with many units achieving more than £1,000. 

In particular, South Devon cows with two-month-old bull calves from Messrs White, Glastonbury, sold to £1,100, £1,150 and £1,320.  While the Hardwick Bros from Bridgwater had success with their South Devon cows and heifer calves selling to more than £1,000, their in-calf South Devon cows topping £980, and their Charolais x cow with her Angus heifer calf securing £1,040.

Trade of store bulls wasn’t as strong, with the entry mainly dominated by Holstein Friesians.  Dairy-bred Herefords sold to £380 and Friesians to £240. 

Trade picked up with the sale of young continentals – a run of 43 five to eight month old Charolais from SL & MV Mitchell, Dorchester saw steers top £750 and heifers hit £552. Other leading prices included Charolais steers from Jane Haw reaching £745 and heifers hitting £665.  While eight-month-old Blonde steers from Bramble Farms, Langport hit £850. 

The auctioneers remarked:  “There was no let up in the high prices being achieved with most six to eight month old steers over £600 and the very best close to £800.  Heifers saw keen bidding, with many good shaped types over £500 and the top grades to £640 to £670.”

Strong trade continued for forward continentals, with Charolais steers regularly reaching £1,000, with the top price of £1,235 going to 21-month-old steers from Steve Pinner, Andover.

The auctioneers said heifers met an “explosive trade with tremendous bidding throughout”.  The top price on the day went to a Limousin from HRH Hansford, Sherborne, which achieved £955.

A total of 208 Angus went under the hammer with the top price of £1,065 going to a 17-month-old steer from Whitbusy Farm Stud Ltd. 

Meanwhile, 77 Hereford sold, with the auctioneers reporting a short supply of 6-12month old heifers.  The top price on the day went to a steer from Steve Pinner – this one secured £890.

232 Friesians went under the hammer, with more Holstein types put forward.  The auctioneers reported an “insatiable demand” for deeper body types with the top price of £980 going to a steer from the Fooks Bros, Bridport.