CASTLETOWNROCH, Mallow, Co. Cork is the venue for Irelands National Ploughing Championships and Machinery and Livestock Exhibition, which takes place from 28-30 Sept.
As ever, it will be an event which will consume the nation as 150,000 visitors make their way to one of Europes largest agricultural shows.
Ploughing championships apart, the organisers report that 850 trade stands have been reserved, of which a significant number are from companies based overseas.
In particular, UK manufacturers represent 13% of the trade exhibition. To a lesser but nonetheless equally important sector comes a batch of new exhibitors from France, Italy, Belgium and Canada.
The scale of the event can be judged by knowing that 200 acres of the site will be used for the ploughing championships, 75 acres for trade stands, 30 acres for machinery demonstrations and 300 acres for car parking.
Included in the line-up will be shopping pavilions, a business arcade, vintage displays, demonstrations and, for those who want to take on the lighter side of life, a festival of live entertainment, sporting challenges and leisure activities.
And for the stock farmer, a livestock exhibition will contain pedigree and commercial shows of cattle and sheep, advice on the latest production techniques, feeds, pharmaceutical – in fact every facet of stock production.
Should it be the latest news on 4 x4s that is required, the event is destined to have a display of all the brands available including a selection of trucks and vans.
It all adds up to a momentous event and one designed to offer something of interest for all – whether involved in farming or not.