19 October 1999
Tea takes to the Internet
THOMPSON, Lloyd & Ewart, the London-based broker, intends to develop a system which will allow tea producers and consumers to trade on the Internet.
The system, following similar initiatives in sugar, coffee, livestock and metals, is set to launch in January.
Unlike other systems, TLEs will operate an online auction. Vendors will act as auctioneers of their own tea, dealing directly with buyers and removing the need for a broker.
- Financial Times 19/10/99 page 38 (News Digest)