This is a great day
Personally, I thought today was a run-of-the-mill kind of Tuesday. But according to a press release I have just received: "This is a great day."
The reason? Well, today is the launch of the Agriculture and Horticulture Development Board and the six sector companies who will decide how levy money is spent in the future.
It has been a couple of years coming, but the idea is that reforming the levy organisations will bring better value for money, more transparency and cut out duplication. As part of this all of the groups concerned will move to Stoneleigh, Warks in April 2009 and share a common site.
So it is really a 'great day'?
In truth it is probably a bit soon to make such a bold claim. It is still not clear exactly what changes will be seen at a grassroots level as a result of these reforms and it will probably take months before anything exciting can happen.
But at least the infrastructure is now in place to bring about change and DairyCo is already hinting that in time this could include levy cuts.
And if it - and the other sector bodies - can deliver what the industry needs, but for less money, then that has got to be a 'great day'.

