Know How / Diversification

The income generated by diversification is a vital component of many farming businesses – but it can involve unfamiliar planning, legal, staffing, plus health and safety issues.

This page offers tips and advice to guide you through your diversification journey. You’ll find information to help you to set up and run a thriving new enterprise on your farm.

Key areas of focus:

  • Inspirational farm diversification case-studies
  • Opportunities for grant support
  • Avoiding legal and tax pitfalls
  • Successful staff management
  • Business planning and marketing strategies

Case studies

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DIVERSIFICATION

Boxed meat beefs up farm margins and keeps it local

Chris and Victoria Eveleigh have farmed at West Ilkerton on Exmoor for 32 years, running pedigree Devon cattle and Exmoor horn sheep. Together with their daughter Sarah, they have started…

LIVESTOCK

The diversification which helps stop dogs sheep worrying

It is often said that any dog is capable of attacking a sheep – it’s the hereditary wolf in them, and even the most placid pooch can turn killer if…

DIVERSIFICATION

Arable farm adds haylage crop and livery to main enterprise

Diversification can help to make the most of assets and improve cashflow. One farming family near Newcastle has achieved just this. Shaun Watson makes the most of every asset to…

DIVERSIFICATION

Dairy farm grows thriving processing and retail business

When sixth generation farmers Daniel and Gideon Lacey realised the cows weren’t paying the mortgage, they knew they had to make some changes to stay in agriculture. What started as…

Moscha swivel spreader - a cheaper option to dribble bars

Setting up an energy plant along with all the kit to go with it takes some Brexit-style negotiating with the bank, but Edd Mowbray found a Leicestershire farmer who does…

PAYMENTS, SCHEMES AND GRANTS

5 successful Leader grant projects to inspire farmers

Many farmers want to improve the resilience of their business by innovating or diversifying – but the level of investment required can be daunting. Farmers Weekly talked to five farmers…

Practical advice

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DIVERSIFICATION

Boxed meat beefs up farm margins and keeps it local

Chris and Victoria Eveleigh have farmed at West Ilkerton on Exmoor for 32 years, running pedigree Devon cattle and Exmoor horn sheep. Together with their daughter Sarah, they have started…

DIVERSIFICATION

Free-range poultry growth offers diversification opportunity

One of the UK’s largest free-range chicken producers is looking for arable farmers to invest up to £1m and diversify into contract poultrymeat production. Traditional Norfolk Poultry (TNP) already operates…

DIVERSIFICATION

Selling farm products online - what you need to know

Shopping online is the norm for many consumers these days and more and more farmers are exploring opportunities to sell products via the internet. It's not without challenges, however, so…

BUSINESS

8 Farmers Weekly Awards finalists give diversification tips

Farmers Weekly asked some of its diversification award finalists from the past few years for their tips and experience of planning and running a new and different enterprise. Managing many…

BUSINESS

Tips on setting up a natural burial ground

Setting up a natural burial ground might sound daunting but it is a sector with growth potential. Rosie Inman-Cook from the Natural Death Centre answers some key questions for those…

BUSINESS

How to protect staff and produce at farmers markets

Keeping staff, food and customers safe is a priority when selling at farmers’ markets. NFU Mutual technical manager, Nathan Brew, highlights five key areas of concern for farmers. See also:…

Insights

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DIVERSIFICATION

How farms on the edge of cities survive and thrive

Agricultural buffers at the edge of the rural-urban fringe provide their own unique challenges, but they are also home to some of the country’s most successful farm businesses. For many…

LIVESTOCK

The diversification which helps stop dogs sheep worrying

It is often said that any dog is capable of attacking a sheep – it’s the hereditary wolf in them, and even the most placid pooch can turn killer if…