Highland cow© Tim Scrivener

Yes, you did read the headline of this story correctly. From Valentine’s Day (14 February), farmers can enter their cattle in a competition to win the title Britain’s Sexiest Cow.

This isn’t a load of bull, it’s a real competition. Now is the time to show off your most charismatic Charolais, gorgeous Guernsey or handsome Hereford, if you think they cud be in with a shout of winning.

Whether they admit it or not, we all know farmers have that special cow they have a real soft spot for.

See also: 5 tips for turning out freshly calved cows

Entrants will be shortlisted and presented to a panel of judges where one winner and two runners-up will be chosen. Entries will close on 14 March.

Aside from claiming the prestigious title, Britain’s Sexiest Cow will earn its farmer a spa weekend for two, plus they’ll get a photoshoot for their beautiful bovine.

Two runner-up cows (who will undoubtedly be in a bad “mooood” after not winning) will net their farmers a fleece waistcoat.

Farmers can enter their udderly fabulous cow by posting a photo on Twitter or Facebook, using the hashtag #BritainsSexiestCow.

This competition is being run by seed breeder RAGT, so be sure to mention @ragtseedsuk in your tweet or post the photo on its Facebook page. 

“Why is a seed breeder running a livestock competition?” we hear you cry. Well, it might be something to do with their new high-yielding winter feed wheat variety called Gravity.

More information and the competition terms and conditions can be found on the RAGT website.