Milk cartons on production line © REX Shutterstock
Iceland and Asda’s decision to raise their price of four pints of milk on the shelves signals a “turning point” for the dairy industry, according to Farmers For Action. The retailers have been accused of using milk as a loss leader to increase footfall in its stores. But after six months of intense lobbying from dairy groups, including FFA, both have decided to increase the price of four pints from 89p/litre to £1 – equivalent to a 12.4% increase. See […]
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