Meat trade and farming organisations have strongly criticised the Food Standards Authority (FSA) over a tweet promoting #meatfreeweek. The FSA has since deleted the tweet and issued a statement saying that it had overstepped the mark. The tweet invited the public to take up the #meatfreeweek challenge and implied participants would “feel good” for doing so. #meatfreeweek is an international initiative encouraging people to go vegetarian for seven days from 1 August and has the backing of celebrities Jamie Oliver […]
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