This year’s Cereals event will see Bayer CropScience feature interesting and innovative crop protection solutions from their extensive product range.

In keeping with the successful formula of previous years, the company will be engaging with visitors by demonstrating product options and offering hospitality.

Primary focus will be on the company’s recently launched Xpro technology, the new cereal fungicide range.

Aviator 235 Xpro for wheat and Siltra Xpro for barley were launched in January and complement the highly successful cereal fungicide portfolio that already includes Proline275, Firefly155 and Fandango.

Compared to best current standards, Xpro fungicides deliver up to 0.5t/ha more in wheat and 0.25t/ha in barley from: better disease control; longer lasting activity; and outstanding crop greening effects.

Good plant establishment coupled with effective slug control will be the feature of the seed treatment demonstrations of cereals and oilseed rape together with a first look at two new products in this sector.

Bayer will be promoting the importance of a strategic approach for the use of Redigo Deter to aid establishment in cereals, importance of good seed-beds, linking seed rate and sowing date, consolidation and, in the case of slug pelleting, the choice of a high quality pellet.

With no successor to Atlantis on the horizon for the foreseeable future, the increasingly challenging topic of blackgrass control will be positioned with emphasis placed on the importance of three key activities: Cultural control; pre-emergence blackgrass control (stacking) and the optimum use of autumn-applied Atlantis.

There will also be an area given over to sugar beet and potatoes where Bayer will be discussing disease and aphid control to ensure superior return on investment in these two important root crops. Bayer will be exhibiting on stand G713.

Cereals 2011 exhibitor information as supplied by Bayer CropScience.