Farmers Weekly has launched a brand new website dedicated purely to providing information, news, features and advice for farmers, contractors and machinery enthusiasts.

The new subscription site, called Power Farming, will offer members an unrivalled quantity and quality of information on all aspects of farm equipment, said Farmers Weekly editor Jane King.

“It’s the biggest launch from Farmers Weekly since FWi and offers an invaluable service to anyone who owns or has an interest in farm equipment.”

At the core of the Power Farming website is a tool that allows users to search and compare detailed specifications of more than 800 UK tractor models, said Power Farming editor James Andrews. “It’s modelled on the best of the car comparison websites but with some tweaks as there’s more data to consider with tractors.”

Up to 10 machines can be compared side-by-side and there are direct links to manufacturers, local dealers and second-hand models available in Farmers Weekly classifieds. Tractors will be rated by Power Farming’s test team and members are also able write their own reviews.

Every tractor model has its own web page, which includes a full list of specifications, Power Farming and member reviews, related articles, links to second-hand classified adverts and tools for locating dealers in your area, he said. “As the site develops, we plan to include other equipment such as combines, cultivators and telehandlers.”

The site already includes articles covering a broad range of equipment and machinery-related issues. Power Farming has sections dedicated to kit testing, legal advice and equipment maintenance as well as financial pointers. Machinery news will be instantly uploaded and will include pictures, video and comment.

The Power Farming forum area allows members to ask for and offer advice, upload pictures and video, while the editor’s blog gives an insight into the farm machinery industry. There will also be additional comment from columnist Charlie Flindt.

More info

Power Farming takes its name from the Power Farming machinery journal, which was discontinued in the early 1990s. The original Power Farming was a monthly title and had a loyal following among farm machinery enthusiasts.

Power Farming subscriptions cost £25 +VAT a year for Farmers Weekly subscribers and £35 +VAT for all other users.