LEAF launches virtual farm tour
10 July 2001
LEAF launches virtual farm tour
By FWi staff
A CD-ROM offering viewers a virtual interactive tour of a working farm has been launched by a farming charity which promotes environmental initiatives.
Linking Environment And Farming (LEAF) hopes the software will promote farming best practices to schoolchildren and other non-farmers.
Entitled Your Virtual Farm, the high-tech tour includes a running commentary explaining activities on the farm.
This follows the announcement of plans by new education service Farming and Countryside Education to ensure consumers are better informed about farming.
It hopes to increase the current number the number of schoolchildren who visit farms from the current figure of 1.2 million each year.
Helping launch LEAFs digital version at the Curzon Cinema in Londons West End on Tuesday (10 July) was National Farmers Union president Ben Gill.
Mr Gill said: “This fantastic piece of technology provides another important gateway for people to visit a farm.”
“Your Virtual Farm gives a fantastic insight into the important environmental work that is carried out every day on farms in this country.
“The industry continues to face a huge challenge of bridging the information gap that is in danger of widening between food and farming.
“This farm tour will help by letting more people know about the contribution farmers and growers make, not just in producing food but in caring for the countryside.”
LEAF was set up to help farmers improve their environmental and business performance.
It also seeks to create a better public understanding of farming through a nation-wide network of demonstration farms.
LEAF says 2000 copies of Your Virtual Farm have already been ordered.
It costs 5 — or 3 for LEAF members — and is available by contacting 02476 413911 or by e-mail at leaf@farmline.com.
The disk is compatible with both PC and Apple Mac computers.
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