27 March 2000
Weight-loss yogurt withdrawn
SWEDISH dairy co-operative Skanemejerier has withdrawn its weight-loss Mavel yogurt after disappointing sales.
The yogurt, which was the first food product to contain appetite suppressant Olibra, was “simply too expensive”.
Skanemejerier informed biotechnology group Scotia, which owns Olibra intellectual property rights, earlier this month, reports the Financial Times.
- Swedish dairy company launches smart food, FWi, 09 January, 1998
- Financial Times 27/03/2000 page 28