19 July 2002

SHEEP 2002

Crucial time for industry

This years Sheep Event will focus on conception to consumption, emphasising the need to produce for a market and ensure effective marketing of the meat produced.

Covering all aspects of the sheep industry, it provides a forum to exchange ideas and explore the opportunities which may be available throughout the production chain.

Coming at a resolute time for the industry, our aim is for the event to provide leadership and direction for sheep producers – to highlight the options for taking their business forward in the aftermath of foot-and-mouth.

Reflecting this, our event will host six in-depth seminars providing advice and guidance on understanding and optimising markets. The seminars, breed exhibits and technical support at the event will provide answers throughout the production and marketing cycle.

We believe this event sets a benchmark for the industry, serving it by bringing together all the key businesses and professionals.

A new layout will lead to a more focused event and we have spent a great deal of time revising the structure and content of the seminars to ensure visitors take away ideas on how to get the most out of their sheep business.

David Storrar

Royal Agricultural Society of England


British Wool from fleece to floor

The Wool Boards comprehensive exhibit demonstrates its wide-ranging work from shearing to promoting the UK wool clip. It features the popular fleece competition, the latest shearing training information, including details of winter gear and wool handling courses, and a showcase of British wool products from knitwear to carpets.

Fleece competition

A display of many different fleeces co-located with the British Wool Marketing Board.

Fencing competition

The fencing competition, sponsored by Tornado Wire, is a rare opportunity to see professional contractors pit their skills against fellow competitors and demonstrate the advantages of good quality fence erection. The two-man teams will have three hours to erect 70m (76yd) of stock fence and are competing for a share of the £1150 prize fund.

Young shepherds pentathlon

This event is devised to encourage practical shepherding skills. The competitors will take part in ATV handling, electric fencing, foot trimming, dosing and lamb selection.

Sheep shearing

This competition allows entrants to demonstrate their shearing skills and they will be judged on many different criteria.

At the heart of the sheep industry

MLC will focus on two areas:

&#8226 Promotion and marketing – cutting and cooking demonstrations will take place throughout the day where staff will be on hand to explain the reasoning behind this approach.

&#8226 Technology interaction – features on selecting lambs for slaughter, ram selection, carcass classification and physical and financial benchmarking.

Product showcase

See the leading companies in the field of feed, animal health, equipment, housing, breeding, packaging, welfare, selection, killing and classification, cutting and eating.

Whats on 3

Event map 4

Exhibitor list 5

Breed society listing 13

Market round-up 14

Combatting lameness 15

Tackling maedi visna 16

Where next for British Wool? 17

Feeding for success 28

Edited by Marianne Curtis

10.30am The challenges to flock health on a modern sheep farmDr Colin Macaldowie, Moredun

11.20am Opportunities for sheep meat at home and abroadDavid Croston, MLCRemi Fourrier, British Meat Manager, Paris

12.10pm Why should consumers buy lamb?Mike Gooding, Farmers First

1pm Worm control in British sheep flocks in the face of emerging anthelmintic resistanceNeil Sargison, Royal Vet School EdinburghDr Frank Jackson, Moredun

2pm Fulfilling the demands of the market placeSteve Turton, Master Butcher

3pm Make more of your woolAndrew Todd, Brintons


The organisers of Sheep 2002 are most grateful for the support and sponsorship of the following companies: Merial. Fencing contractor competition sponsored by Tornado, timber supplied by Batsford Timber Yard. Seminars sponsored by NatWest.

The Royal Agricultural Society, Three Counties Agricultural Society and National Sheep Association would like to thank members of the organising committee on which the following were represented: ADAS, British Wool Marketing Board, farmers weekly, Farmers Fresh, Meat and Livestock Commission, NatWest and Signet.

&#8226 Sheep will be present at Sheep 2002 To reduce the risk of cross contamination, the following biosecurity practices will be in place:


&#8226 Arrive at the event in clean, non-soiled clothing. Any visitor with visibly soiled clothing will not be allowed access into the event.

&#8226 Have suitable footwear to allow for disinfecting.

&#8226 Any visitor wishing to handle livestock…

&#8226 Will be required to register at the event entrance.

&#8226 Is advised to bring waterproof clothing, washable coats or disposable coats and footwear that can be disinfected.

When Wed 31 July.

Where The Three Counties Showground, Malvern, near Worcester.

Opening times 9am-5pm.

Cost £7/ticket, £5.50 RASE/TCAS/NSA members and students, Free entry to international visitors on production of passport.

&#8226 Sheep 2002 is organised by The Royal Agricultural Society of England, the Three Counties Agricultural Society and the National Sheep Association, in association with farmers weekly.


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