Highland 2010: Video of the record breaking show

The Royal Highland Show has set an attendance record with more than 187,000 visitors over the four days.



The show began on 24 June and the final figure of 187,644 was an increase of 11,000 on the previous record of 176,522 set in 2009.


As well as the overall record the show attracted a record number of visitors on all four days, including an all time daily high of 57,754 on Saturday 26 June.


Show manager David Dunsmuir said: “We are absolutely thrilled with these figures. Although the fine weather and a focussed publicity campaign were obvious influences, there is more to it than that.


“Our core aim is to showcase the farming and food industry and by combining that with an associated programme of entertainment and activity, we have a formula that is obviously appealing to both our specialist audience and the general public.”



VIDEO: Royal Highland Show celebrates record visitors






“Staging an event of this magnitude takes a huge effort. Exhibitors, trade organisations and staff all played their part and deserve a pat on the back, but major thanks go to the public who came in their droves,” said Mr Dunsmuir.


Scottish rural affairs minister Richard Lochhead said: “This has undoubtedly been one of the most successful Royal Highland Shows of all time. The food and farming sectors appear to be weathering the recession better than many other industries and there has been a real feel good factor this year.”


Individual daily attendances


























Day


2010


2009


Thursday


39,891


38,506


Friday


47,885


47,714


Saturday


57,754


51,307


Sunday


42,114


38,995

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