By Olivia Cooper
GRAINMAN, Glencores internet trading site, is offering a free bottle of champagne to anyone who sells more than 100t of cereals on-line before Christmas.
The website, launched at Cereals 2000, is celebrating a highly successful year, says Glencores Andy Noble.
Over 2000 farmers are now registered, and grain is traded live on-line every day.
“In a troubled year for e-commerce grainman has been a great success story.
“It has clearly demonstrated the internet has a valuable role in agriculture,” says Mr Noble.
“We want our farmers to celebrate their part in that success, and toast a prosperous New Year.”