Medina adds 3p/litre to January milk price

Increasingly tight supply and rising costs have prompted Medina Dairy to add 3p/litre to its January core Watsons milk price, taking it to 32.8p/litre.

This follows a 1.7p/litre rise in October, as the company’s food service and wholesale custom started to see a gentle recovery after lockdown.

Commenting on the January increase, Medina’s chief executive Sheazad Hussain said: “We are acutely aware of the spiralling costs impacting on our farmers, particularly in relation to feed, fuel and fertiliser prices. 

See also: Muller adds 2p litre to farmgate milk price in rising market

“In light of this, we are working hard to implement price rises to our customers, with a view to passing these back to our farmers as quickly as we can.”

Medina buys milk from more than 150 farmers and is in a merger process with fellow mid-scale processor Freshways, which recently committed to raise its milk price by a minimum of 3p/litre from 1 January in a bid to offset the cost increases that farmers are currently facing.

Both are looking to recruit more farm suppliers.

Arla is expected to announce its December milk price this week.

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