FW Awards: Nominate for the 2025 Lifetime Achievement Award

Jeremy Moody, John Thorley and George Dunn have one thing in common – they have all won the coveted Farmers Weekly Lifetime Achievement award.

And now we’re on the hunt for a winner for 2025.

See also: FW Awards: Nominate your 2025 Farming Champion

The recipient of this prize, part of our annual Awards programme, will be someone who has made a sustained difference over many decades to agriculture or farmers and their families. 

From peers of the realm and charity supporters to ag college academics and farming writers, our roll call of previous winners represents a real cross-section of those who have devoted a lifetime to the service of our industry.

As secretary and adviser to the Central Association of Agricultural Valuers, Jeremy Moody has played a key role in shaping agricultural policy and law for more than 30 years. 

John Thorley © Telling Photography

John Thorley dedicated nearly four decades to the National Sheep Association, ensuring the voice of sheep farmers was heard across the UK, Europe and the world.

George Dunn, as chief executive of the Tenant Farmers Association, has worked tirelessly on behalf of tenant farmers for 25 years.

He’s fought their corner and raised awareness of the issues they face, as well as making a huge contribution to agriculture more widely.

George Dunn © Telling Photography

Our industry is full of amazing people who have been making a difference for decades – and our Lifetime Achievement Award acknowledges just this.

Those in the farming community are often reticent about stepping into the spotlight, but every year this award says a huge “thank you” to someone who has gone the extra mile over a prolonged period. 

The winner might be a full-time farmer or involved in one of the ancillary sectors – but, whatever they do, their successes over a long period will have proved beneficial to agriculture and rural areas.

If you would like to suggest a nominee, we’d love to hear from you.

It might be a friend, relative, colleague or neighbour – or someone you’ve never met, but who you think has done great work on behalf of our industry.

Let us know by emailing us at farmersweekly@markallengroup.com.