ADAS puts milk-business comparison online
By Olivia Cooper
DAIRY farmers can now compare milk contracts and costs of production online on a new ADAS website.
The intention is to let them target and improve any failings in their businesses.
Milk Cheque Interactive (MCi) offers producers a unique opportunity to look at their specific milk contract and compare it with 75 others available.
By entering details of the milk quality a farmer produces, he can see how to maximise income from that contract, rather than simply comparing a standard litre.
Monthly costings information can also be entered to build a unit costs profile, which can then be used to compare target and actual figures, showing where savings can be made.
“With a 5ppl difference in the costs per litre of the top and bottom 25%, MCi will allow the farmer to focus on what really matters to the business,” says ADAS business manager, Ian Powell.