A farm where the customer is king

17 August 1998

A farm where the customer is king

GROWTH and performance, allied to a total commitment to the customer, are the keys to success in commercial livestock production, according to Scottish farmer John Elliot.

The Scotsman runs a profile of Mr Elliot, a prominent Borders farmer and vice-chairman of the British Wool Marketing Board.

Mr Elliot manages 5000 acres, which includes arable crops, Blackface and Suffolk sheep and a pedigree Aberdeen Angus herd. He is described as running a regime where “the emphasis is on easy care management systems, combined with the latest breeding technology, including embryo transfer”.

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  The Scotsman 17/08/98 page 14